I have stumbled across the oddest idea ever. Paid social networking, there are a few sites who are trying it from different angles - yet both seem busted from the user's standpoint. Think about it, why would you want to befriend anyone who's sole purpose of wanting to interact with you is due to money? Kind of a hard bargain I know. The first site is called Yuwie, and its pretty much nothing more than a MySpace (yes, just as slow) except that they hope to retain users by the dangling incentive of money. The idea here is basically the MLM model applied to social networking, with users building a downline of users to make them all more money. And while that should slow the bleeding, I also seeing it turning off quite a few users through fear of being continually spammed by their friends in a way significantly beyond the fears of Facebook's new social advertising platform.
The second site is called Yippi.com, and their approach is not user traffic and building a downline of friends (sheesh, did I really just call it that?). But rather, Yippi hopes to get an influx of taffic by offering "Yippi Points" for refering new users that complete a set amount of tasks. Those are uploading 2 pictures, and referring at least two friends. One completed referral = 1 Yippi points, which looking at their rewards is roughly equivalent to one dollar. A pretty 'cheap' way to cash in on millions/billions of eager ad clicking drones if you ask me.
Leave your 2 cents below on what you think of paid social networks.
P.S. We might be having prizes that will go for rss subscribers in the near future!
Monday, November 19, 2007
Paid Social Network: The Busted Model
Posted by tketch at 8:45 PM
Labels: downline, mlm, money making, paid social network, referral, yippi, yuwie
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1 comments:
"Think about it, why would you want to befriend anyone who's sole purpose of wanting to interact with you is due to money?"
You just described sales meetings and pitches all across the globe. People interact with other people in a friendly manner for the express purpose of making cash all the time.
Have you never become familiar with your auto mechanic, or the guy who sells you the things you sell or any of your business' customers? It's naive to think that people try to be friendly for more than a handful of reasons and at the top are money, sex, and self gratification.
Afterwards you can and do build solid friendships that are more than that but many, MANY friendly relationships don't move beyond those things.
Think about how you have made friends in the past, guy helps you on homework, takes notes for you, fills in for you at work, etc etc etc. Friends are made through transaction.
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